The influencer program,
in one place.
Six stages, three of them yours
Cold outreach goes out as plain text from a personal inbox. Interested creators register at detoxu.com/creator (UpPromote), get approved, and enter the branded Klaviyo flow — with the external Partner Hub at detoxu.com/create answering everything else.
The two URLs to remember
Sounds like a person. Not a campaign.
Cold outreach performs best bare: no logo, no images, no template. It has to read like a person hit "reply," not like a brand triggered a workflow — that's what keeps it out of Promotions and earns an answer. Copy a variant, personalize the highlighted brackets, send from your own inbox.
Two variants — pick by creator type
Hi [Name],
I'm [Your name] from the DetoxU team. Your post about [specific post — e.g., "feeling off even though your labs came back normal"] stopped me mid-scroll, because that exact experience is why we built our test.
Quick version: it's an at-home urine test that measures 80+ environmental toxins — mold, heavy metals, glyphosate, BPA, phthalates — the stuff standard panels never look for. Built by two physicians, no blood draw, results mapped to a protocol.
I'd love to send you a kit, no strings attached. If your results are interesting and you want to share them with your audience, we'd set up a proper paid partnership. If not, you still get your data.
Worth a kit in the mail?
[Your name]
DetoxU — detoxu.com
Hi [Name],
I'm [Your name] from DetoxU. I've been following your content on [specific topic], and there's a pattern your audience probably knows well: doing everything right — clean eating, supplements, gut work — and still plateauing.
Our take: the missing piece is what those habits are working against. We make an at-home test that measures 80+ environmental toxins, plus a protocol matched to what actually shows up — starting with the body's own elimination pathways.
I'd love to send you the full experience — test plus protocol — no strings attached. If what you find feels worth sharing, we'd set up a proper paid partnership from there.
Interested?
[Your name]
DetoxU — detoxu.com
· Fertility / parenting: "what the mother carries, the baby inherits" — 200+ industrial chemicals documented in umbilical cord blood.
· Gut health: recirculating toxins are often what the best probiotics are fighting against.
· Performance / recovery: heavy metals interfere with cellular energy production — fatigue that training load can't explain.
One follow-up, same thread
Sent 3–4 days later, in the same thread — not a new email. Two lines, no re-pitch.
Hi [Name] — floating this back up. Happy to just send the kit and let the results do the talking. Worth a try?
Three emails, ready for Klaviyo
Each block below holds the complete production HTML. In Klaviyo: create a template → choose HTML editor → paste. Merge tags (first_name, guide_name, affiliate_link, affiliate_code) have safe defaults. Fonts render in Apple Mail and fall back to Georgia/Helvetica elsewhere. Preview each once — image crops are marked with IMAGE SLOT comments and swap in one line.
guide_name merge tagaffiliate_link · affiliate_codeUpPromote runs the money side
Registration, approvals, links, coupons, commission tracking, and payouts all live in UpPromote (Shopify admin → Apps → UpPromote). Creators reach it through one URL: detoxu.com/creator — registration for new applicants, login for approved partners.
Application → live post, step by step
Application lands in UpPromote. New registrations from detoxu.com/creator appear under UpPromote → Affiliates → Pending. Vet audience fit and engagement quality before approving.
Approve & assign. Approve the affiliate, confirm their unique link, and assign their coupon code under Settings → Link & coupon. Match code naming to the Klaviyo merge tag (e.g., NAME15).
Ship the kit + trigger the flow. Send the kit, add them to the Klaviyo onboarding flow (Email 1 fires on ship day), and include the Partner Hub link — detoxu.com/create — in your confirmation note.
Review drafts same-day. Drafts arrive by reply. Check disclosure and clinical accuracy only — never voice. Unsure on a scientific claim? Route to Dr. Haroldo before responding.
Track & pay. Conversions attribute automatically to their link/code. Monitor under UpPromote → Analytics and run payouts on the agreed schedule under UpPromote → Payments.
Custom CSS for the affiliate pages
The stylesheet below skins UpPromote's registration page, login page, and affiliate dashboard in DetoxU's system — fonts, stone canvas, dark-brown pill buttons. It's colors-and-type only: nothing hides fields or touches form behavior. Paste locations:
Registration page (the detoxu.com/creator target): Display → Registration → Registration page → Customize → Custom CSS
Registration form + Thank You page: Settings → Affiliate admin → Registration form → Custom CSS
Login page: Settings → Affiliate admin → Login form → Edit → Custom CSS
Affiliate dashboard: Displays → Account customization → Custom CSS — Section F of the stylesheet uses UpPromote's documented selectors for this surface.
Photography, logo, palette, type
All hosted on the Shopify CDN — right-click any link for the full-resolution file. The same photography set (minus fonts and palette) lives on the external Partner Hub for creators.
